How to copy and paste my style

October is going to be a month of content.

At least that's the plan, and by plan, I mean I am about to trick my brain multiple times into embracing content creation as a full-time job, because it is. This is my life now.

It's not like I thought it was an easy thing to do, because while doing research here and there, damn, there is a lot of strategy going into every single post. Like, the content plan is indeed a fucking plan. Just when I thought I was done with strategy, Excel, and presentation decks.

I have been putting it off since August. And you'd think 2 prior months of mental preparation are enough, but nope. I am still very much struggling just to sit down and not only create that plan, but the hardest part for me is to block the time to actually sit down and record. And even once I've managed to do that, boy, oh boy, editing feels like a real ass draaaaaaag. Because good editing is art, and your girl has a span of attention of a 5-year-old sometimes.

However, my 5-year-old can generate ideas like no other. We have Fashion Scientist and Hot Mama Bakery free call consultations. I am working hard on a styling freebie to have viewers engage with the video to receive a free piece of information on how to easily and effortlessly bring any outfit from 1 to 10. Then the chain leads them to either giving me their email or straight to the website to download the file (this I have yet to decide). I like the idea of leaving the email so that I can later on create this personal touch via Hot and Unbothered Edit every week.

All to essentially show them how cool the Hot Mama Bakery Styling Society is and how many benefits you get for as little as £19.99/month. In London, it is a price for some simple top that might just end up in your closet, with you getting frustrated about how to pair it with the rest. Familiar? Well, exactly why Hot Mama Bakery exists. Let me hold your hand while I say this... You will forget what it was like to get frustrated at your own closet; instead, you will get more familiar not only with your closet, but yourself.

Look at this testimonial from one of the HMB girlies. I am not crying.

One of the first things my clients tell me when working 1:1 at Fashion Scientist, to my question

"What do you want to have as a final result?"

They proceed to tell me exactly what they DON'T want. Which is fair, I do take it as a personal and professional challenge to show you what you actually like, and what pleases your inner aesthetic.

Because at the end of the day, it is never about me trying to make you look like me and teach you how to copy and paste my style, but to find what's beautiful and unique to you and about you.

And while you are debating which plan is best to get for yourself, I will do a little bragging as one of my works ended up once again in the print of the magazine.

ROLL UP MAGAZINE NY October issue will have my work there. Cool, right?

I started building my commercial portfolio at the start of Summer, and I couldn't even imagine that the freedom of my creative outlet would lead me to such achievements in such a short time. And it is a HUGE deal for me.

Growing up in Eastern Europe, you are formed by society to be that "perfect" version that in reality doesn't exist, and even if you somehow managed to achieve that so-called perfection, you don't have a personality. Hence, I somehow thought that I didn't really have a "real" talent (whatever the fuck that even means), which led me to just figure it out by having those 7 different personalities that would fit in any situation. However, I was always trying to secretly keep who I really am. My authenticity. And only earlier this year, I concluded that it is time to unite all of my personalities into one and try to be more vulnerable to the world around me.

And I'm still struggling to share not only ups but downs (building my own business does help to be able to share it all). I still struggle asking for help, still struggle to say "no" to something I don't want to do. Still struggling to be soft.

I think I had a chat with a guy, maybe like 2 years ago, and he didn't believe it when I told him I am a huge sucker for romance and essentially a lover girl. He told me that my entire demeanour was telling him and others a completely opposite story. And that thing that hurt, that planted a seed. Another seed of this perfectionism is this soft version of me. I sat with it for a year. It was hard to change myself yet again. And then it hit me (nothing revolutionary, I already knew it, like all of us kinds do), I don't necessarily need to choose between being this or that. I can be soft and strong at the same time. One does not take the other out of the equation. And this is when the true transformation to original settings started, with a slight upgrade to Aya VOL 3.0.

Clothes do it for me. I can look at any of my outfits and know exactly what mood I was in that day. Personal style is a power. Power to transform, power to express, power to be free. Personal style is a direct and creative extension of being.

It helped me hide, it helped me escape, it helped me flourish. It guided me to my inner world and helped me to express my world to others without saying a damn word.

Absolutely true

If you want to feel the same – let's chat. Quick 15 minutes with me and you will know what are the path options.

Okay, that’s all.

Love you, bye xo

Your neurospicy fashion stylist,

Aya x