SHE’S ALIVE!

What do you do when your entire micro universe where your dream lives burns the fuck down?

You create a new one, correct. Although, obviously, in between you give yourself 30 minutes to hysterically cry and panic. And only then you are turning into cold hearted monster that can make tough decisions and be very much percussive in order to get what you want. Exactly what I did earlier this week. And here I am. Starting (slightly) all over again.

Today is a big day for me and I am happy to be celebrating this moment even though I am all by myself. But who else I’d be celebrating with? This creation is a mixture of my blood, sweat, and neurospicy brain constantly going spiral.

Earlier this week I was thinking what I want to write about on here? I thought of actions (those little steps) that we take every day and inspiration. Then it hit me. What if all of our actions are inspired actions?

Hear me out. Because if I didn’t burned out in the world of corporate, I wouldn’t create Fashion Scientist brand of personal styling. If it weren’t for lame Dr&ke I would have never discovered how much I love Kendrick Lamar’s aesthetic and vision. If it wasn’t for my clients I would have never understood the actual pain points behind not only discovering your personal style but actually building a habit of it and evolving everyday. And the last one leads me to a solution. Otherwise Hot Mama Bakery would never see the world. But Today, December 1st, the Hot Mama Bakery code has officially launched.

Hot Mama Bakery Club: The New Era of Personal Style is Here!

Honestly, it’s time to clean out those Pinterest boards and stop doom-scrolling Instagram for style inspo you never use. With Hot Mama Bakery Club — a subscription-based styling community designed to help you not only to discover but stick to your personal style. Say goodbye to “I have nothing to wear” and hello to a wardrobe that makes you feel phenomenal every day.

This isn’t just about clothes. It’s about confidence, consistency, and keeping your style evolution on track without doing it alone. With me (the stylist behind the Hot Mama Bakery, duh) you’ll get weekly guidance, ready-to-wear outfit ideas, and an empowering community to keep you inspired.

Choosing from 3 expertly curated subscription tiers, ranging from foundational style tips to a premium and more 1:1 experience with bespoke wardrobe consultations, exclusive capsule edits, and irresistible perks.

The Heart Behind Hot Mama Bakery

This passion project began long ago. Inspired to help my clients face the challenges and the struggle to maintain their new looks, Hot Mama Bakery was created as a solution and an extra tool in the toolkit to ensure no one feels alone in their style journey.

I wanted this to feel like having a stylist bestie in your pocket. You know that one you always send photos from the fitting room asking which one is better. But all jokes aside, Hot Mama Bakery isn’t just about trends; it’s about building confidence and making sure you never feel lost in your wardrobe again. Whether you’re a baddie, a romantic, a rule-breaker, or anything ion between — this is your space to thrive. And just like that, she’s alive. And to be honest, so I am. Call it a part of a problem-solving technique, but I need to get out of the way massive hysterical meltdown attack in order to work and strategies with my brain clearly (Aya, you might want to talk to your therapist about it).

But I digress. Since I am documenting my journey out here, thought this moment is a significant one to be capturing and I cannot wait to be looking back at this post with nostalgia on how the journey had began. I guess this is what Jacquemus was feeling opening his new boutiques in NY and London. Probably what Law Roach felt writing his debut book “How to Build a Fashion Icon” looking back and reflecting at his journey with Zendaya.

I, myself, voluntarily created enormous shoes for my dear self to fill, so no time to waste, just reflecting. Funny how life works, if it wasn’t for the entire website of mine crumble in a matter on 6 hours of my life this week, I would have never had a beautiful person reach out to me offering help to build a brand new website independently so that I can do my own thing and not depend on any bureaucracy. If I wouldn’t ask, I wouldn’t know the answer was “Yes’ for me all along.

On that note, don’t forget to treat yourself and say yes. Hot Mama Bakery is LIVE and ALIVE. This month’s registration is closed. But make sure to tune in for a pre NY sale to start that glow up journey of your own early January 2025. It’s really fun out here, I promise x

That’s all.

Okay, love you, bye xo

Your slightly nonchalant fashion stylist,

Aya x